Thing > Organization > LocalBusiness

A particular physical business or branch of an organization. Examples of LocalBusiness include a restaurant, a particular branch of a restaurant chain, a branch of a bank, a medical practice, a club, a bowling alley, etc.

Property	Expected Type	Description
Properties from Thing
description	Text	A short description of the item.
image	URL	URL of an image of the item.
name	Text	The name of the item.
url	URL	URL of the item.
Properties from Place
address	PostalAddress	Physical address of the item.
aggregateRating	AggregateRating	The overall rating, based on a collection of reviews or ratings, of the item.
containedIn	Place	The basic containment relation between places.
events	Event	Upcoming or past events associated with this place or organization.
faxNumber	Text	The fax number.
geo	GeoCoordinates or GeoShape	The geo coordinates of the place.
interactionCount	Text	A count of a specific user interactions with this item—for example, 20 UserLikes, 5 UserComments, or 300 UserDownloads. The user interaction type should be one of the sub types of UserInteraction.
maps	URL	A URL to a map of the place.
photos	Photograph or ImageObject	Photographs of this place.
reviews	Review	Review of the item.
telephone	Text	The telephone number.
Properties from Organization
contactPoints	ContactPoint	A contact point for a person or organization.
email	Text	Email address.
employees	Person	People working for this organization.
founders	Person	A person who founded this organization.
foundingDate	Date	The date that this organization was founded.
location	Place or PostalAddress	The location of the event or organization.
members	Person or Organization	A member of this organization.
Properties from LocalBusiness
branchOf	Organization	The larger organization that this local business is a branch of, if any.
currenciesAccepted	Text	The currency accepted (in ISO 4217 currency format).
openingHours	Duration	The opening hours for a business. Opening hours can be specified as a weekly time range, starting with days, then times per day. Multiple days can be listed with commas ',' separating each day. Day or time ranges are specified using a hyphen '-'. - Days are specified using the following two-letter combinations: Mo, Tu, We, Th, Fr, Sa, Su. - Times are specified using 24:00 time. For example, 3pm is specified as 15:00. - Here is an example: <time itemprop="openingHours" datetime="Tu,Th 16:00-20:00">Tuesdays and Thursdays 4-8pm</time>. - If a business is open 7 days a week, then it can be specified as <time itemprop="openingHours" datetime="Mo-Su">Monday through Sunday, all day</time>.
paymentAccepted	Text	Cash, credit card, etc.
priceRange	Text	The price range of the business, for example $$$.

More specific types

• AnimalShelter
• AutomotiveBusiness
• ChildCare
• DryCleaningOrLaundry
• EmergencyService
• EmploymentAgency
• EntertainmentBusiness
• FinancialService
• FoodEstablishment
• GovernmentOffice
• HealthAndBeautyBusiness
• HomeAndConstructionBusiness
• InternetCafe
• Library
• LodgingBusiness
• MedicalOrganization
• ProfessionalService
• RadioStation
• RealEstateAgent
• RecyclingCenter
• SelfStorage
• ShoppingCenter
• SportsActivityLocation
• Store
• TelevisionStation
• TouristInformationCenter
• TravelAgency

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Example 1

Original HTML:

<h1>Beachwalk Beachwear & Giftware</h1>
A superb collection of fine gifts and clothing to accent your stay in Mexico Beach.
3102 Highway 98
Mexico Beach, FL
Phone: 850-648-4200

With Microdata:

<div itemscope itemtype="http://schema.org/LocalBusiness">
  <h1><span itemprop="name">Beachwalk Beachwear & Giftware</span></h1>
  <span itemprop="description"> A superb collection of fine gifts and clothing
  to accent your stay in Mexico Beach.</span>
  <div itemprop="address" itemscope itemtype="http://schema.org/PostalAddress">
    <span itemprop="streetAddress">3102 Highway 98</span>
    <span itemprop="addressLocality">Mexico Beach</span>,
    <span itemprop="addressRegion">FL</span>
  </div>
  Phone: <span itemprop="telephone">850-648-4200</span>
</div>

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Example 2

Original HTML:

GreatFood
4 stars - based on 250 reviews
1901 Lemur Ave
Sunnyvale, CA 94086
(408) 714-1489
<a href="http://www.greatfood.com">www.greatfood.com</a>

Hours:
Mon-Sat 11am - 2:30pm
Mon-Thur 5pm - 9:30pm
Fri-Sat 5pm - 10pm

Categories: Middle Eastern, Mediterranean
Price Range: $$
Takes Reservations: Yes

With Microdata:

<div itemscope itemtype="http://schema.org/Restaurant">
  <span itemprop="name">GreatFood</span>

  <div itemprop="aggregateRating" itemscope itemtype="http://schema.org/AggregateRating">
    <span itemprop="ratingValue">4</span> stars -
    based on <span itemprop="reviewCount">250</span> reviews
  </div>

  <div itemprop="address" itemscope itemtype="http://schema.org/PostalAddress">
    <span itemprop="streetAddress">1901 Lemur Ave</span>
    <span itemprop="addressLocality">Sunnyvale</span>,
    <span itemprop="addressRegion">CA</span> <span itemprop="postalCode">94086</span>
  </div>
  <span itemprop="telephone">(408) 714-1489</span>
  <a itemprop="url" href="http://www.dishdash.com">www.greatfood.com</a>

  Hours:
  <meta itemprop="openingHours" content="Mo-Sa 11:00-14:30">Mon-Sat 11am - 2:30pm
  <meta itemprop="openingHours" content="Mo-Th 17:00-21:30">Mon-Thu 5pm - 9:30pm
  <meta itemprop="openingHours" content="Fr-Sa 17:00-22:00">Fri-Sat 5pm - 10:00pm

  Categories:
  <span itemprop="servesCuisine">
    Middle Eastern
  </span>,
  <span itemprop="servesCuisine">
    Mediterranean
  </span>

  Price Range: <span itemprop="priceRange">$$</span>
  Takes Reservations: Yes
</div>

Terms and conditions