Thing > CreativeWork > MediaObject

An image, video, or audio object embedded in a web page. Note that a creative work may have many media objects associated with it on the same web page. For example, a page about a single song (MusicRecording) may have a music video (VideoObject), and a high and low bandwidth audio stream (2 AudioObject's).
PropertyExpected TypeDescription
Properties from Thing
description Text A short description of the item.
image URL URL of an image of the item.
name Text The name of the item.
url URL URL of the item.
Properties from CreativeWork
about Thing The subject matter of the content.
accountablePerson Person Specifies the Person that is legally accountable for the CreativeWork.
aggregateRating AggregateRating The overall rating, based on a collection of reviews or ratings, of the item.
alternativeHeadline Text A secondary title of the CreativeWork.
associatedMedia MediaObject The media objects that encode this creative work. This property is a synonym for encodings.
audio AudioObject An embedded audio object.
author Person or Organization The author of this content. Please note that author is special in that HTML 5 provides a special mechanism for indicating authorship via the rel tag. That is equivalent to this and may be used interchangeably.
award Text An award won by this person or for this creative work.
awards Text Awards won by this person or for this creative work. (legacy spelling; see singular form, award)
comment UserComments Comments, typically from users, on this CreativeWork.
contentLocation Place The location of the content.
contentRating Text Official rating of a piece of content—for example,'MPAA PG-13'.
contributor Person or Organization A secondary contributor to the CreativeWork.
copyrightHolder Person or Organization The party holding the legal copyright to the CreativeWork.
copyrightYear Number The year during which the claimed copyright for the CreativeWork was first asserted.
creator Person or Organization The creator/author of this CreativeWork or UserComments. This is the same as the Author property for CreativeWork.
dateCreated Date The date on which the CreativeWork was created.
dateModified Date The date on which the CreativeWork was most recently modified.
datePublished Date Date of first broadcast/publication.
discussionUrl URL A link to the page containing the comments of the CreativeWork.
editor Person Specifies the Person who edited the CreativeWork.
encoding MediaObject A media object that encode this CreativeWork.
encodings MediaObject The media objects that encode this creative work (legacy spelling; see singular form, encoding).
genre Text Genre of the creative work
headline Text Headline of the article
inLanguage Text The language of the content. please use one of the language codes from the IETF BCP 47 standard.
interactionCount Text A count of a specific user interactions with this item—for example, 20 UserLikes, 5 UserComments, or 300 UserDownloads. The user interaction type should be one of the sub types of UserInteraction.
isFamilyFriendly Boolean Indicates whether this content is family friendly.
keywords Text The keywords/tags used to describe this content.
mentions Thing Indicates that the CreativeWork contains a reference to, but is not necessarily about a concept.
offers Offer An offer to sell this item—for example, an offer to sell a product, the DVD of a movie, or tickets to an event.
provider Person or Organization Specifies the Person or Organization that distributed the CreativeWork.
publisher Organization The publisher of the creative work.
publishingPrinciples URL Link to page describing the editorial principles of the organization primarily responsible for the creation of the CreativeWork.
review Review A review of the item.
reviews Review Review of the item (legacy spelling; see singular form, review).
sourceOrganization Organization The Organization on whose behalf the creator was working.
text Text The textual content of this CreativeWork.
thumbnailUrl URL A thumbnail image relevant to the Thing.
version Number The version of the CreativeWork embodied by a specified resource.
video VideoObject An embedded video object.
Properties from MediaObject
associatedArticle NewsArticle A NewsArticle associated with the Media Object.
bitrate Text The bitrate of the media object.
contentSize Text File size in (mega/kilo) bytes.
contentUrl URL Actual bytes of the media object, for example the image file or video file. (previous spelling: contentURL)
duration Duration The duration of the item (movie, audio recording, event, etc.) in ISO 8601 date format.
embedUrl URL A URL pointing to a player for a specific video. In general, this is the information in the src element of an embed tag and should not be the same as the content of the loc tag. (previous spelling: embedURL)
encodesCreativeWork CreativeWork The creative work encoded by this media object
encodingFormat Text mp3, mpeg4, etc.
expires Date Date the content expires and is no longer useful or available. Useful for videos.
height Distance The height of the media object.
playerType Text Player type required—for example, Flash or Silverlight.
regionsAllowed Place The regions where the media is allowed. If not specified, then it's assumed to be allowed everywhere. Specify the countries in ISO 3166 format.
requiresSubscription Boolean Indicates if use of the media require a subscription (either paid or free). Allowed values are yes or no.
uploadDate Date Date when this media object was uploaded to this site.
width Distance The width of the media object.

More specific types

Schema Draft Version 0.9

Example 1

Original HTML:

<b>12oclock_girona.mp3</b>
Total Time: 0m:15s - Recorded on a terrace of Girona a sunday morning
composed by Roger

 <script type="text/javascript">
var fo = new FlashObject("http://google.com/flash/preview-player.swf", "flashPlayer_719", "358", "16", "6", "#FFFFFF");fo.addVariable("url", "http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3");fo.addVariable("autostart", "0");fo.write("flashcontent_719");
</script>


With Microdata:
<div itemscope itemtype="http://schema.org/AudioObject">
  <span itemprop="name"><b>12oclock_girona.mp3</b></span>

<script type="text/javascript">
  var fo = new FlashObject("http://google.com/flash/preview-player.swf",
  "flashPlayer_719", "358", "16", "6", "#FFFFFF");fo.addVariable("url","http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3");fo.addVariable("autostart", "0");fo.write("flashcontent_719");
</script>

<meta itemprop="encodingFormat" content="mp3" />
 <meta itemprop="contentURL" content="http://media.freesound.org/data/0/previews/719__elmomo__12oclock_girona_preview.mp3" />

<span class="description">
  		<meta itemprop="duration" content="T0M15S" />
  		<span itemprop="description">Recorded on a terrace of Girona a sunday morning</span>
</span>
</div>